[PRESS RELEASE] – LOS ANGELES, Sept. 26, 2026 – Zig-Zag Natural Leaf Wraps is hitting the road with Ty Dolla $ign for a four-city partnership that brings fans closer to the artist beyond his live shows. With in-store appearances, a custom-wrapped tour bus and Golden Ticket concert giveaways, the collaboration puts Natural Leaf at the center of a series of fan experiences along Ty’s tour route.
The partnership will stop in Clarkston, Mich., on Sept. 26; St. Louis on Oct. 3; Memphis, Tenn., on Oct. 6; and Houston on Oct. 15. At each activation, Ty will make an in-store appearance to meet fans, take photos and sign Zig-Zag Natural Leaf boxes.
At each stop, five fans will continue the experience at the concert. Five Golden Tickets will be randomly placed inside designated Natural Leaf boxes at each activation. Each Golden Ticket awards one winner one ticket to Ty’s show in that market – a total of 20 concert tickets across the four stops.
Zig-Zag will travel with Ty between cities, with his tour bus featuring a custom Zig-Zag Natural Leaf wrap throughout the partnership. Zig-Zag Natural Leaf will also appear in one “Anotha Day Anotha Dolla” livestream integration, extending the partnership beyond the in-store events.
Ahead of each appearance, Ty will post on social media announcing the participating retailer, date, time, meet-and-greet details and Golden Ticket giveaway information.
The partnership brings together Zig-Zag Natural Leaf Wraps and Ty’s fan community through experiences built around the excitement of seeing him on tour – from meeting him in person to finding a ticket to that night’s show.
Activation dates
- Sept. 26: Clarkston, Mich.
- Oct. 3: St. Louis, Mo.
- Oct. 6: Memphis, Tenn.
- Oct. 15: Houston, Texas
Participating retail locations, appearance times and giveaway details will be announced ahead of each event.
