Packaging/Branding: Page 16

The Pass Brings Cannabis to the Berkshires with Adult-Use Dispensary Launch: The Starting Line

Co-Founder and President Michael Cohen shares insight into the vertically integrated company’s launch into Massachusetts’ adult-use market and the opening of its first dispensary in the Berkshires.

Canadian Cannabis Companies Sued Over Product Mislabeling

A class-action lawsuit brought forth in June names some of the industry’s largest producers.

Rap Icon Rick Ross Partners with Cookies to Form COLLINS AVE

The new COLLINS AVE cannabis brand will launch with three strains selected by Ross and Cookies founder and fellow rapper Berner.

AT-CPC Separates From Calyx and Rebrands to Become Klutch Cannabis

Klutch is now wholly-owned and operated from within Ohio.

America’s Reckoning with Racism is ‘More Than a Moment,’ Say Cannabis Industry Members

The Minority Cannabis Business Association and Minorities 4 Medical Marijuana hosted a Facebook Live event to confront a lack of diversity in many organizations’ leadership and management structures, cultural appropriation, and more.

Optimizing Celebrity Collaborations in Cannabis: Q&A with GFive Cultivation’s Larry Smith

The company’s founder and CEO discusses the Las Vegas-based cultivator’s newest partnership with Cam’ron, as well as overall best practices for these collaborations.

Cannabis Marketing 101: Why Businesses Should Think Before They Text

Knowing and following these rules can help insulate your business from large-scale liability.

Lead the Sponsorship Pack

Greatland Ganja’s Leif and Chevelle Abel share 5 tips for maximizing your ROI on sponsorships and preventing deals from going to the dogs.

High Times Enters Strategic Agreement with Red White & Bloom

The partnership allows High Times to enter the Michigan, Illinois and Florida markets.

In the Face of Restrictions and Limited Channels, Cannabis Marketers Turn to Out-of-Home Advertising–Here’s the Right Way to Do It

Cannabis brands are faced with significant challenges in their marketing efforts, but out-of-home advertising has emerged as the advertising channel of choice for many businesses.

Missouri Legislature Approves Bill to Restrict Medical Cannabis Edibles

The legislation prohibits certain forms of edible products, including those in shapes that may be enticing to children.

Former Green Growth Brands Executive Peter Horvath to Run Hightimes Holding Corp.

Following former CEO Stormy Simon’s exit, Horvath will preside over the publishing company’s pivot to retail.

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