Giving Back and Charitable Holiday Deals: 4 Cannabis Companies Discuss Their Plans

Businesses share how they are helping those in need this holiday season.


Courtesy of Trilogy Wellness

Holiday promotions and charity drives are great ways to both entice customers and give back to the local community. From supporting local food banks to donating to advocacy groups, here are the holiday programs that four cannabis companies organized to help those in need this holiday season.

1. The+Source’s “12 Days of December”

The+Source dispensaries will host a “12 Days of December” event Dec. 21 through Jan. 1, featuring daily promotions and donations to Three Square Food Bank. The Nevada-based company will offer deals and discounted pricing on various products, including 8 | Fold vape cartridges, Las Vegas Cannagars’ Rose-Gar cannarillos, Dixie Elixirs’ cannabis-infused beverages, Lucid Dab Syringes, Vegan Gummies by Encore and more.

For every sale of a promotional product, the dispensary will donate three meals to Three Square, marking the third partnership between The+Source and the food bank.

2. Trilogy Wellness’ Toys-for-Tots Drive

Every month, Maryland’s Trilogy Wellness chooses a different charity or organization to support. This December, it is hosting a toy drive for the St. Francis Neighborhood Center in Baltimore, a community center established in 1963 to serve a community where nearly half the residents live below the poverty line. The organization aims to end generational poverty through education, inspiring self-esteem, self-improvement and strengthening connections to the community.

“Four years before Trilogy Wellness would ever open our doors, CEO Michael McDevitt developed the core principles that would harness our company mission … to improve lives through compassionate care, which is brought to life through our three main principles of Health, Wellness and Community,” Trilogy Wellness President and COO Herman Dunst told Cannabis Dispensary.

Trilogy Wellness typically runs each of its charity drives for a week and offers its patients discounts for participating in the initiatives. Patients can donate and take advantage of the discount as many times as they would like.

Since its opening earlier this year, Trilogy Wellness has held many charity drives, including a fundraiser that donated over $4,000 to the Ellicott City Partnership, a nonprofit organization working to protect the heritage and vitality of historic Ellicott City by helping provide resources to business owners who were impacted by the city’s devastating flood. The dispensary has also donated over 700 pounds of food to the Howard County Food Bank, hundreds of school supplies to the Community Action Council of Howard County and boxes of animal supplies to the Animal Welfare Society of Howard County.

“It is important for us to engage with our community,” Dunst said. “Our industry is riddled with stereotypes and stigmas transcending from the days of Reefer Madness and years of misinformation. Engaging with our community helps to break down some of those barriers while also allowing us to give back and provide support and compassion to those in need.”

RELATED: 5 Tips for Executing a Successful Promotional Event

3. Eaze’s Donation Match to Marijuana Policy Project

Eaze, a cannabis delivery service, is matching all donations to Marijuana Policy Project (MPP) up to $20,000 through Dec. 31. Donations will help provide MPP with the resources to organize voters, engage public officials and reform cannabis laws across the country. MPP Executive Director Steve Hawkins has been working with Eaze Public Affairs Director Katie Kincaid and Communications and Public Policy SVP David Mack in helping to pass legislation and shape regulations that further consumer rights.

“To me, transportation—or delivery, to be accurate—is key,” Hawkins told Eaze. “It’s part of the world that we live in. People are used to things getting delivered, but it’s also a matter of safety and access for the elderly [and disabled].”

4. The Holistic Center Benefiting AZ Helping Hands

Despite being a 21+ industry, cannabis companies do have a history of helping to lift up the wishes and needs of children—especially around the holidays, when a little dose of kindness goes a long way. Donate any new and unwrapped toy (with a minimum value of $5) to The Holistic Center in Phoenix, Ariz., and you’ll receive a free pre-roll. The toys will be gathered and given to Arizona Helping Hands, which works with foster families to develop programs and provide for the basic needs of boys and girls across the state. For more information on this charity, visit azhelpinghands.org.

The deal gets sweeter.

Donate two toys to The Holistic Center, receive two free pre-rolls. And if you donate three or more toys, you’ll receive a free select eighth of flower. 

This campaign runs through Dec. 21.