[PRESS RELEASE] – LONG BEACH, Calif., and TORONTO, Jan. 29, 2026 – Glass House Brands Inc., one of the fastest-growing, vertically integrated cannabis companies in the U.S., announced the appointment of Alison Payne, a seasoned branding and marketing leader, to its board of directors effective Jan. 27, 2026.
Payne fills the seat on the company’s board vacated by the passing of long-term board member George Raveling in September 2025.
“Alison is a great person with proven ability to build brands, lead with innovation and achieve results,” Glass House co-founder, Chairman and CEO Kyle Kazan said. “She is an excellent addition to our board, given her background in regulated consumer products and extensive experience in marketing brands across international markets. This is a pivotal moment for Glass House as we prepare for the rescheduling of cannabis. Alison’s expertise and insights will be invaluable as we consider further growth and expansion opportunities in the coming year, including both geographic and product line diversification.”
Payne is an expert in branding and marketing, with extensive experience driving brand growth across multiple categories, including beer, spirits, snacks and breakfast foods in the U.S. and Europe. She currently serves as the chief marketing officer of Heineken USA. During her career, she held senior roles at PepsiCo, Kellogg Co. and Diageo. She received her BA in Commerce with a major in Marketing from The University of New South Wales and an MBA in Marketing and Strategy from The London Business School.
“Throughout my career, I’ve been passionate about growing well-known consumer brands and helping companies achieve their strategic goals and enter new markets,” Payne said. “I look forward to joining Glass House’s board of directors and building on its track record of innovation and leadership as it continues to expand.”
