Transcend Lighting, Inc., leader in LED horticulture lighting, announced today it will be rebranding as Thrive Agritech, Inc. effective immediately. The change in name positions the company for future growth as a supplier of products that extend beyond lighting, according to a press release.
According to Thrive Agritech CEO, Brian Bennett, “When launching Transcend Lighting our mission was simple - to make controlled environment agriculture more efficient and sustainable through advanced LED technology. And we are accomplishing those goals with every light we install across North America. Moving forward we will be offering a basket of new products and technologies that will be even more impactful to our customers. Technologies that include software, controls, data analytics and more. This is certainly an exciting time to be part of the horticulture industry.”
Bennett announced that Thrive Agritech recently filed for patent protection on new systems and controls technologies that will be incorporated into its product roadmap and offered to its customers in the coming months.
Top image: a Thrive Agritech lighting installation. Photo courtesy of Thrive Agritech.