TALLAHASSEE, Fla., Nov. 2, 2023 – PRESS RELEASE – Trulieve Cannabis Corp., a leading and top-performing cannabis company in the United States, announced the launch of a campaign to support veterans that will run throughout November.
The initiative is part of an ongoing partnership with Disabled American Veterans (DAV), a national nonprofit organization dedicated to providing a wide range of services to veterans and their families. Together, DAV and Trulieve aim to raise awareness and recognize the sacrifices made by our nation's veterans in the days leading up to Veterans Day, Nov. 11, and for the remainder of the month.
"Trulieve's commitment to veterans is going to help us tremendously in our mission to ensure promises are kept to veterans," said Barry Jesinoski, DAV's national adjutant and CEO. "We're grateful for their support and will use the funds raised through this campaign to help veterans get the benefits they've earned, connect with employers and support volunteer efforts that transport veterans to medical care."
Retail locations in select Trulieve markets will offer unique promotions, discounts and donation programs. Proceeds will benefit the veterans and their families that DAV serves.
In Florida, Trulieve will be contributing $1 to a DAV donation fund for every TruSalute preroll produced in November, and customers in Arizona will be able to support DAV by rounding up their purchase total as a donation. Stores in Arizona, Florida and West Virginia will also expand their standard everyday discounts for veterans. Finally, select stores in Florida and Georgia will host patient certification events on Veterans Day with doctors on-site to provide free or discounted medical marijuana program certifications to veterans.
"We're honored to partner with DAV in celebrating the brave men and women who have sacrificed so much while protecting our freedom," Trulieve Chief Marketing Officer Gina Collins said. "Giving back to those who served is a priority for Trulieve, and we're grateful to DAV for helping us keep our promise to support America's veterans."
Trulieve invites customers, supporters and the community at large to visit any of its stores across the country during November to participate in this meaningful campaign and contribute to supporting veterans and their families. To learn more, visit Trulieve.com and follow the organization on social media @Trulieve.
