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How to Market Adaptogens in Cannabis Edibles: Q&A With Verano EVP David Spreckman | Cannabis Business Times
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How to Market Adaptogens in Cannabis Edibles: Q&A With Verano EVP David Spreckman

Spreckman discusses the company’s launch of BITS, a line of low-dose edibles that leverage naturally occurring compounds to enhance daily functions.

BITS is a product line of low-dose, high-function edibles recently launched by Verano.
BITS is a product line of low-dose, high-function edibles recently launched by Verano.
Isabella Behravan | Verano
Tony Lange
January 5, 2023

Start low and go slow when dealing with edibles.

Those at Verano Holdings Corp., a Chicago-based multistate cannabis operator, often live by that mantra in their retail facilities when speaking with patients and consumers.

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