Tag: CBT > Guest Column: Page 2

Cannabis Branding Different Strains

What Cannabis Brands Can Learn From Craft Beer About Product Development and Brand Management: 4 Tips

After spending more than two decades with The Boston Beer Company, Jay O’Malley, vice president of marketing and research development for MariMed, says cannabis brands and their buyers are growing up together, leaving plenty of uncontested market space where companies can innovate and create demand.

August 9, 2023

HVAC

Scale Your Cannabis Cultivation Business With Efficiency In Mind

In times of price compression and increasing production costs, resource efficiency can make or break a cultivation business

July 25, 2023

Cannabis Sustainability Regulations

3 Considerations to Improve Cultivation Efficiencies

Guest Columnist Derek Smith of the Resource Innovation Institute outlines sustainability priorities that can help cannabis operators boost their bottom line.

June 15, 2023

Medical Cannabis Legalization Bill

2023 Cannabis Industry Outlook: 'Tough Times Create Exceptional Organizations'

Merida Capital's Colin Kelley shares his take on what U.S. cannabis markets can expect this year, as well as themes to keep in mind while navigating this challenging time in the industry.

January 11, 2023

Investors in the Cannabis Market

The Highest Return

To build a viable business and attract the best investments, start by asking the right questions.

December 23, 2022

Investing in Public Cannabis Companies

Persisting Toward a Public Listing

After going public on the Canadian Securities Exchange in 2018, the founders of cannabis cultivation company Grown Rogue recall the challenges they faced and lessons they learned in the process.

December 13, 2022

Edibles Product Development

Sell Convenience, Not Math Problems

Why current THC labeling is confusing and holding the cannabis industry back.

November 23, 2022

How to Win a Cannabis Cultivation License

11 Considerations When Vying for a Cannabis License

Cannabis experience, plans for community involvement and building a strong application team are a few of the ways license applicants can stand out and succeed.

August 29, 2022

Guest Column

‘Adulting’ in Today’s Cannabis Industry

Experts in finance, banking, public relations and branding expound the foundations for maturity—and success—in this young but maturing market.

August 1, 2022

Vertical Grow Cannabis Cultivation Technique

How to Avoid the ‘Stack Effect’ in Tiered Grows

Prevent microclimates in vertical cultivation with proper design and the right controls.

June 22, 2022

Cannabis Delivery

How We Launched a Dispensary

10 tips and lessons learned from vertically integrating with a retail operation.

April 29, 2022

LED Lighting Cannabis Cultivation Facility

Sunrise, Sunset: Lighting for Greenhouse Cultivation

Determine your greenhouse’s lighting needs based on these nine tips.

March 11, 2022