Packaging/Branding: Page 8

New York Cannabis Board Approves Packaging, Marketing, Testing Regulations; 16 More Cultivation Licenses Issued

The approved regulations are the first for the broader adult-use market in the state.

The Parent Company CMO Esther Song Breaks Down Business, Culture and Heritage

Song details her Korean upbringing and how her own path meshes with the company’s brand vision in this AAPI feature.

3 Tips To Increase Retail Cannabis Sales with SEO

The keywords that lead people to your site can teach you a lot, but not all keywords are the same.

Omnichannel Marketing: A Guide for Cannabis Retailers

Below are five omnichannel retail strategies adapted from ‘Breaking the Stigma,’ to help you align your retail store with your online presence.

California Cannabis Business, Association Leaders Express Opposition to S.B. 1097

The California Cannabis Industry Association issued a call to action May 25, stating its “strong opposition” to the bill.

‘Branding Is Your Image’: How CULTA Approaches Cannabis Marketing in Maryland’s Medical Market

Creative Director Chris “Cheeto” Batten shares insight into recent digital branding and design awards the business has received, as well as the vertically integrated company’s overall branding strategy.

‘Step Forward Boldly’

Trulieve Chief Marketing Officer Valda Coryat on why building credibility and connections in cannabis is critical.

Connecticut Senate Passes Cannabis Advertising, Gifting, Zoning Bill, Sending It to Governor

House Bill 5329 would tighten restrictions on gifting and advertising and loosen zoning provisions.

DoorDash Canada Lands Cannabis Pickup Agreement with Superette Dispensaries

Each Superette location will display curated menus through the DoorDash app, offering consumers up-to-the-minute selections from the store.

CULTA Takes Home Awards for Digital Branding and Creative

The Maryland cannabis company received multiple awards from the AVA Digital Awards and Hermes Creative Awards.

5 Tips to Maximize 4/20 Sales at Your Dispensary

Raul Molina of Mint Cannabis shares his top tips and insights on preparing for the holiday and leveraging sales.

Pennsylvania Lawmaker to Press For Cannabis Edibles in New Legislation

The state’s first Republican to sponsor adult-use cannabis legalization, Sen. Dan Laughlin is now pushing to expand options for medical cannabis patients.

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