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Marketing Your Cannabis Business: Page 8
Cresco Labs Appoints Beverage Branding Executives to Team
Cory Rothschild has been named Vice President of Brand Marketing and Cris Rivera has been named Vice President of Consumer Experience.
Letter from the Editor
Build Customer Trust: Cannabis Branding and Marketing Explained
Consumer brand and marketing expert Peter McDonough has joined forces with Trait Biosciences Inc. to help bring its technologies to market.
General Cannabis Appoints Cindy Gonzales as Marketing Director Amid National Expansion
The company is creating a new marketing role to lead multidivisional strategy as Gonzales pivots from the real estate sector.
7 Social Media Tips for Cannabis Businesses
North 6th Agency’s VP of social media offers advice on best practices to help cannabis companies operate within the platforms’ guidelines.
Cannabis Delivery, Edibles and Ads Could Change Under New, Permanent California Regulations
Cannabis retailers soon may be able to deliver marijuana anywhere in California, no matter what city or county rules say.
Canada Passes Adult-Use Legalization Bill with Tight Advertising Restrictions
Industry stakeholders discuss how cannabis companies can promote their businesses and build brands within federal regulations.
Canadian Universities, Colleges Expand Course Offerings for Careers in Marijuana Industry
Courses for those wanting to work in cannabis cover topics from growing the perfect crop to marketing with restrictive rules.
COHNNABIS-Designed Cannabis Packaging Wins Gold Davey Award
The cannabis-focused division of COHN Marketing created the design for Denver-based cannabis flower and extract producer Seed & Smith.
Jekyll+Hyde Group Launches Cannabis Marketing Agency
The new, full-service North American marketing agency will focus entirely on the cannabis sector "with a twist."
San Francisco's Municipal Railway Considers Pulling Marijuana Ads From Its Buses
The railway cites public complaints and uncertainty over future regulations.
Canada's Cannabis Companies Lay Out Proposed Advertising Guidelines
The country's biggest marijuana companies say their guidelines are tougher than the rules around advertising for alcohol.
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