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How to Market Adaptogens in Cannabis Edibles: Q&A With Verano EVP David Spreckman

Spreckman discusses the company’s launch of BITS, a line of low-dose edibles that leverage naturally occurring compounds to enhance daily functions.

BITS is a product line of low-dose, high-function edibles recently launched by Verano.

BITS is a product line of low-dose, high-function edibles recently launched by Verano.

Isabella Behravan | Verano

January 5, 2023

Start low and go slow when dealing with edibles.

The BITS’ product profiles include:

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Verano Unveils Bodega-Style Dispensary Experience at Zen Leaf Cave Creek in Phoenix

Jungle Boys Opening 1st Arizona Dispensary in Phoenix

Hemp Industry Trade Association of Arizona Responds to Denied Temporary Restraining Order

Arizona to Start Adult-Use Cannabis Deliveries 2 Months Early

Verano Unveils Bodega-Style Dispensary Experience at Zen Leaf Cave Creek in Phoenix

The company’s new bodega-style shopping experience offers customers the freedom to browse and select their favorite items directly from shelves.

Verano’s Zen Leaf Phoenix-Cave Creek dispensary in Arizona.

Jungle Boys Opening 1st Arizona Dispensary in Phoenix

The Phoenix location is housed in the historic former Audio Recorders of Arizona building—a site once frequented by legendary musicians.

Jungle Boys Hdr

Hemp Industry Trade Association of Arizona Responds to Denied Temporary Restraining Order

The association filed a lawsuit against the state’s attorney general over a deadline to pull hemp-derived THC products from unlicensed stores.

Arizona Hita 434263298

Arizona to Start Adult-Use Cannabis Deliveries 2 Months Early

The Arizona Dispensaries Association announced that state-licensed delivery services will begin Nov. 1.

Az Delivery

Trulieve Partners With Black Buddha Cannabis in 2 States

The collaboration will introduce premium products from the women-owned brand to Trulieve dispensaries in Arizona and Pennsylvania.

Products from Black Buddha’s “BLYSS” and “DREAM” lines of premium medical marijuana flower will be available in Trulieve stores throughout Arizona and Pennsylvania starting Oct. 4, 2024.

11 States Projected to Be Billion-Dollar Cannabis Markets in 2024

Maryland will be the newest state to join the 10-figure club this year, while three other states are expected to come just shy of the sales mark.

Adobe Stock

Trulieve Partners With Professional Pickleball Association and Major League Pickleball

Trulieve is the first cannabis operator to partner with either professional pickleball organization.

Adobe Stock

Verano Closes Acquisition of Arizona, Virginia Subsidiaries of The Cannabist Co.

The acquisitions expand Verano’s footprint to 14 states, 15 cultivation and products facilities, and 150 dispensaries nationwide.

M&A

Verano to Acquire Virginia License, Assets From The Cannabist Co. for $90M

The vertically integrated license includes a cultivation and production facility and six dispensaries. The agreement also includes Arizona assets.

Arizona

Municipal Optouts Topstory17 Arizona

These 23 States, DC Collected $2.9 Billion in Cannabis Excise Tax Revenue in 2023

While Washington levies the highest excise tax rate in the nation, its cannabis revenue didn’t represent the highest percent of its total state tax revenue.

Mjplants Excise

How Does One of the Fastest-Growing Companies in the US Maintain a Tight-Knit Work Culture?

The secret at Sonoran Roots is to let employees feel safe in sharing their ideas about the company—and reaping operational benefits for everyone.

Company Cult Topstory Sonoran

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