Runtz took the cannabis market by storm back in 2017, quickly ascending through the point-of-sale ranks and becoming Leafly's Strain of the Year in 2020. Even now, as we close the book on 2023, Runtz remains as popular as ever. Michigan was not the only state this year to see Runtz top the sales list.
The Zkittles x Gelato cross has become an easily recognizable brand name, essentially, drawing in consumers of all experience levels with its zippy caryophyllene-forward chemical profile.
Runtz flew off the shelves in Michigan's cannabis market this year, totaling nearly $50 million in sales.
All told, Michigan's adult-use cannabis market reeled in more than $3 billion in 2023, so even Runtz's dominance is just a drop in the diverse bucket of cannabis genetics in the Mitten State.
