Tag: CBT > Packaging/ Branding > Cannabis Marketing Regulations

Cannabis Advertising

The Complex Impact of Rescheduling Cannabis on Advertising

The penalties for advertising Schedule I drugs don’t apply to Schedule III drugs, but cannabis businesses could be left in a precarious position.

September 17, 2024

California

New Calif. Packaging, Labeling, Advertising and Marketing Requirements to Take Effect July 1

Assembly Bill 1894 adds new requirements for cannabis cartridges and integrated cannabis vaporizers.

June 14, 2024

Mississippi

Federal Judge Upholds Mississippi’s Restrictions on Medical Cannabis Advertising

U.S. District Judge Michael Mills dismissed a lawsuit Jan. 22 filed by a dispensary owner who claimed that state regulations unfairly censor medical cannabis businesses.

January 25, 2024

California

California Governor Vetoes Cannabis Advertising, Marketing Bill

The legislation, Assembly Bill 1207, would have crippled much of the state’s licensed cannabis industry through restrictive branding, packaging and labeling.

October 8, 2023

California

‘Every Brand Is Up in Arms About This’: Industry Stakeholders Weigh in on California Bill Restricting Cannabis Advertising, Packaging

Growers and brands fear that if signed into law, Assembly Bill 1207 will make it even more difficult for them to exist in an already tumultuous market.

September 28, 2023

Cannabis Marketing Regulations

Thinking Outside the Box With Experiential Marketing: Q&A With David Farris of Planet 13

Planet 13 Vice President of Sales and Marketing David Farris describes what makes the company's experiential retail model so successful, critical factors operators should consider when transitioning to this model, its associated challenges, and much more.

June 7, 2023

Interviews & Opinion

8 Cannabis Marketing Trends to Look For in 2023

Whether your business is rethinking its marketing strategy for 2023 or looking for new opportunities, here are eight cannabis marketing trends that Laurie Parfitt, CEO of LKP Consulting, anticipates will light up in the new year.

January 2, 2023

Interviews & Opinion

2022 Recap: Top Cannabis Marketing Trends That Emerged

Laurie Parfitt, CEO of LKP Impact Consulting, dives into top cannabis trends that emerged this year and what opportunities they provide for businesses.

December 23, 2022

California

A '360 Approach': How Airfield Supply Creates Immersive Brand Experiences

The California dispensary takes brand partnerships to new heights with experiential retail.

November 10, 2022

Legislation and Regulation

California Governor Signs 10 Cannabis-Related Bills Into Law

The approved legislation ranges from interstate agreements to preemptions on local bans, restorative justice and employment protections.

September 19, 2022

Interviews & Opinion

‘Have a Real Ear to the Street’: Q&A With Jesce Horton

Jesce Horton, founder of LOWD, shares what executives should consider when incorporating a marketing trend in an ever-changing landscape.

July 22, 2022

Marketing Your Cannabis Business

Assessing Success

Angela Pih, vice president of marketing for California-based Harborside, says to lean on retailer relationships and customer insights when initiating and evaluating marketing campaigns.

July 6, 2022