Packaging/Branding: Page 26

Canadian Universities, Colleges Expand Course Offerings for Careers in Marijuana Industry

Courses for those wanting to work in cannabis cover topics from growing the perfect crop to marketing with restrictive rules.

How Agile Packaging Development Can Help Cultivators Stay Competitive

When it comes to packaging development, agility is required in industries where changes come quickly and with little notice.

Groups on Opposite Sides of Cannabis Issue Craft Plan to Save Maine Legalization Bill

Advocates from pro- and anti-legalization groups are coming together to develop an adult-use market in Maine.

How to Build a Better Cannabis Brand

Understanding what a brand is and how you can use it to create a highly recognized and widely popular business can help give you a giant leg up on your competition.

COHNNABIS-Designed Cannabis Packaging Wins Gold Davey Award

The cannabis-focused division of COHN Marketing created the design for Denver-based cannabis flower and extract producer Seed & Smith.

Jekyll+Hyde Group Launches Cannabis Marketing Agency

The new, full-service North American marketing agency will focus entirely on the cannabis sector "with a twist."

San Francisco's Municipal Railway Considers Pulling Marijuana Ads From Its Buses

The railway cites public complaints and uncertainty over future regulations.

Canada's Cannabis Companies Lay Out Proposed Advertising Guidelines

The country's biggest marijuana companies say their guidelines are tougher than the rules around advertising for alcohol.

Canadian Cultivators Expand Facilities, Branding for Adult-Use Market

Canopy Growth Corp.’s Jordan Sinclair and The Hydropothecary’s Sébastien St. Louis share how the companies are readying for the recreational market.

SKöRD Marijuana's Take on Cultivar Branding

Grower and owner Joshua Andersen talks about carving out a niche and gaining recognition in Washington's highly competitive cannabis market.

Massachusetts' Marijuana Business Advertises on Billboards

An ad campaign for a dispensary company was slated to make its debut on Monday.

The Cannabis Story Lab Brings New Approach to Public Relations in the Cannabis Market

The new agency tailors PR for the explosive "green rush" market.

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