[PRESS RELEASE] – MIAMI, Fla., Jan. 27, 2025 – AYR Wellness Inc., a leading vertically integrated U.S. multistate cannabis operator, announced that George Denardo, AYR’s chief operating officer, has assumed the role of president of the company.
In his new role, Denardo will oversee all company-wide operations, including all retail, wholesale, purchasing, marketing, cultivation, and manufacturing.
“This is a well-deserved promotion that highlights George’s strong contributions to AYR, our confidence in his leadership, and the company’s commitment to operational improvements via cross-functional collaboration and accountability,” AYR Interim CEO Steven M. Cohen said. “In his time at AYR, George has been instrumental in improving key cultivation and production metrics, streamlining and re-launching our brand portfolio, and building an updated platform to launch new and innovative products. We look forward to George applying his expertise to retail and cultivation, providing greater connectivity between various functions of our business and creating a single source of accountability.”
“I look forward to taking this next step as president of AYR, doing so at a pivotal time in the cannabis industry,” Denardo said. “Now, more than ever, cannabis operators must operate efficiently and generate value from their existing footprints. In my role as president, I aim to do just that by creating greater connectivity and synergy between AYR’s revenue and supply chain functions.”
AYR’s board of directors continues to lead the search for a permanent CEO and has retained True Search, a global recruiting firm, to lead the search.
To learn more about AYR Wellness or to locate your nearest dispensary, visit www.ayrwellness.com.
