This is Part III of 'Black & Green,' an NBCBLK series exploring different aspects of African American presence and lack thereof in the legal marijuana industry. In this part, NBCBLK takes a look at an industry initiative to draw more people of color to the business.
It's Saturday morning at an "entrepreneurship retreat" at a hotel in Aurora, Colorado, just outside Denver - well, that's what the sign in the lobby reads anyway.
The word "marijuana" is conspicuously absent from the marquee.
Audience members stare intently as Charles Adams saunters up to the podium. The lights don't dim, but it feels like they should, as hip-hop beats begin thumping through the speakers.