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Apple Lets Weed Apps Into Its Store After Petition from Pot Companies; 'Rare' reversal following ban


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Apples and pot have long been a popular combo–pot pipes fashioned out of apples are a thing–and now iPhones are a more versatile tool for enterprising marijuana fans. The company is lightening up when it comes to legal weed, lifting a ban on pot-focused apps.

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"Every marijuana app developer we've talked to has seen a dramatic, positive improvement in their experience with Apple," said Isaac Dietrich, CEO of MassRoots, a social app where marijuana enthusiasts message one another and share pictures.

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Dietrich sounded a bit triumphant today in an e-mail to Adweek, which reported on his Apple petition last month. MassRoots joined dozens of tech companies in the pot space that asked Apple to change its policies prohibiting certain apps from the store

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