Aleafia Health Announces New President of Clinic Operations

Keith White was previously the COO of Canada's largest multidisciplinary clinic network.

February 15, 2019

TORONTO, Feb. 15, 2019 (GLOBE NEWSWIRE) -- PRESS RELEASE -- Aleafia Health Inc., has named private healthcare executive Keith White as the company’s new President of Clinic Operations. Most recently, White was The Oshawa Clinic’s chief operating officer. Oshawa, the largest of its kind in Canada, is a Greater Toronto Area multidisciplinary medical clinic network with over 500,000 unique patients. White also serves as the Chairman of the Lakeridge Health Foundation, a healthcare not-for-profit.

During his Oshawa tenure, White facilitated its exponential growth, including expanding from 45 physicians to over 130. Additionally, White streamlined patient care by scaling the institution of a new Electronic Medical Record (EMR) system that enabled physicians to access digital patient records while working within the public hospital system.

In his new leadership role, White will integrate Aleafia Health’s wholly owned Canabo Medical Clinics and Emblem’s GrowWise Health, following the closing of the company’s previously announced Emblem acquisition.

White’s hiring will accelerate Aleafia Health’s global initiative to build an integrated, scalable cannabis consumer experience, leveraging the company’s in-house, executive leadership background at multi-billion-dollar eCommerce and IT companies. Over the next three months, the company will launch unique, highly differentiated cannabis education and ecommerce platforms, utilizing its proprietary 10-million-point medical cannabis dataset, and Emblem’s robust product portfolio of high-margin capsules, oils and sprays.

“Aleafia Health will enable patients to navigate seamlessly through cannabis education, illness specific questionnaires, medical cannabis script product purchasing, order subscription management and treatment/titration monitoring within an integrated, globally scalable platform,” said Aleafia Health CEO Geoffrey Benic. “White will, in conjunction with our marketing and technology team, oversee Aleafia Health applying the best practices of global ecommerce and healthcare companies for the benefit of our patients and shareholders.”

Dr. Gary Goodyear, previously President, Clinic Operations will continue to serve on Aleafia Health’s board of directors.

“I thank Gary Goodyear for his outstanding service to Aleafia Health. Gary has expanded our research and development division, while modernizing our clinics with the introduction of Nurse Practitioners and telemedicine,” added Benic.

“I am thrilled to join Aleafia Health as we build a globally scalable, integrated cannabis health and wellness experience where patient and customer needs come first,” said White. “Much like the global cannabis industry, scaling Canada’s largest multidisciplinary clinic network is only possible with modern, innovative tech solutions. These will be needed to manage the needs of patients and medical professionals while ensuring compliance with an increasingly complex web of multi-jurisdiction regulations. Aleafia Health’s experienced team will do just that.”

Additionally, Aleafia Health has entered into a Public Markets Investor advisory agreement with Emerging Growth, LLC, owners of CFN Media subject to TSX Venture Exchange approval. Emerging Growth provides the company with investor relations services including capital markets awareness services, and will be paid a sum of $30,000, paid in three monthly installments. The agreement expires on March 19, 2019. The Company has no prior relationship with Emerging Growth, and to the company’s knowledge, Emerging Growth does not own or control any securities of the company.