VERNON, BC – (December 18, 2017) – True Leaf Medicine International Ltd. has announced that it has retained Edison Advisors, a global strategic advisory firm, as the company’s investor relations counsel, according to a press release.
Edison has been engaged to provide investor relations services to True Leaf as it works towards the completion of its Regulation A+ offering and receiving federal approval as a licensed producer of medicinal cannabis in Canada. Edison will continue to provide strategic investor relations advisory and execution services to raise True Leaf’s profile amongst investors, with a core focus on the United States.
True Leaf founder and Chief Executive Officer Darcy Bomford stated, “We are excited to work with Edison and leverage their strategic expertise in capital markets, shareholder communications, and investor marketing. We strongly believe Edison is the right partner to build a US investor base, composed of both retail and institutional investors.”
Peter Molloy, chief executive officer of Edison Group, North America, added, “It’s great to be working with True Leaf on their Regulation A+ equity offering, which has already garnered participation and interest from US investors. We believe True Leaf’s Regulation A+ offering resonates well with a wide variety of potential investors, from traditional institutions to unaccredited investors. This is a testament to True Leaf’s leadership and business model, and we believe it will pave the way for success in the North American markets.”
True Leaf’s Regulation A+ offering, which was qualified by the Securities and Exchange Commission on November 21, 2017, enables underwriters to solicit orders from the general public in addition to traditional accredited investors and institutional investors. The company is offering a maximum of 14,285,715 common shares at a price of $0.70 CAD per share, with a minimum subscription amount of $350 (500 shares) per investor. Boustead Securities, LLC is serving as lead underwriter for the offering.
In addition to traditional marketing methods used in public offerings, this offering is being marketed to online investors via invest.trueleaf.com.