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How To Become A National Cannabis Business

There are essentially two routes to multi-state expansion in the legal cannabis industry: acquiring a license for a plant-touching business, or licensing your products/intellectual property (IP) to companies already established in legal markets. In this session, experts will weigh in with the pros and cons of both paths to market, from understanding business structure and cost to operations requirements, partnership considerations, regulatory compliance and more. They will also share their tips for successfully navigation both paths, as well as predictions for how cannabis branding strategies will evolve under federal legalization.


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