[PRESS RELEASE] – METUCHEN, N.J., May 13, 2025 – HoneyStash Dispensary, an independent beacon of cannabis culture, announced the grand opening of Metuchen, New Jersey’s first adult-use cannabis dispensary at 700 Middlesex Ave.
Set for May 17, 2025, this groundbreaking event marks a cultural milestone for the “Brainy Borough,” introducing a curated, wellness-focused retail experience that champions small-batch craft cannabis from New Jersey’s independent cultivators, redefining quality in the state’s cannabis market. Located in the heart of Metuchen’s nationally awarded “Great American Main Street” across from the inspiring Middlesex County Greenway, HoneyStash is poised to elevate cannabis retail with its community-driven activations.
The grand opening, from 11 a.m. to 4:20 p.m., will begin with a ribbon-cutting ceremony led by Mayor Jonathan Busch, featuring live music by DJ Lord Sear and Sheik’s Garage, food sponsored by Sun Extractions and Garden Greens, wellness information, and engaging cannabis education sessions. Attendees can enjoy a 20% discount for new customers, witness live art by New Jersey artist Alex Lloyd creating an interior mural, and explore three exterior murals by Olga Muzician, plus another interior mural by Jovon Dennis, reflecting Metuchen’s thriving arts scene. The public is invited to enjoy the day’s festivities, ensuring a memorable celebration of this historic moment.
HoneyStash curates a menu of best-in-class, small-batch craft cannabis from New Jersey’s independent cultivators, emphasizing natural cultivation with living soil and hand-packaged quality. By partnering with principled brands—available in only a handful of stores statewide—HoneyStash ensures rigorous standards, fostering wellness, consciousness elevation and community connection through an unparalleled experience. Guided by a talented staff drawn to HoneyStash’s dynamic mission, the dispensary creates a welcoming space for customers to explore cannabis with confidence.
“HoneyStash is more than a dispensary; it’s a movement to preserve cannabis culture,” said Dave “Big Dave” Valese, chief visionary officer of HoneyProjects. “In Metuchen, we’re showcasing New Jersey’s finest craft brands in a space where people feel inspired and cared for.”
“We’re pleased to welcome Honey Stash to Metuchen. This is a significant step in supporting our local economy by introducing a growing industry that creates jobs and supports responsible and well-regulated consumer access to cannabis,” Busch said. “They have transformed a vacant space into a vibrant and inviting retail shop, and I look forward to their success.“
“By embracing an independent dispensary like HoneyStash, Metuchen continues to lead with innovation while staying true to our small-town values,” said Jason Delia, Metuchen Borough Council president. “HoneyStash’s appreciation for art and community makes it a perfect fit for our downtown.”
“We are excited to welcome HoneyStash to our district. From the moment they were awarded Metuchen's first cannabis license, the leadership has shown a desire to take their core value of community to our downtown,” said Dawn Mackey, executive director of the Metuchen Downtown Alliance. “A business that is also a great supporter of the arts, HoneyStash will highlight local artists, and we look forward to collaborating with them on future projects.”
“Our team has personally experienced the healing power of cannabis, and we’re dedicated to guiding our customers on their own wellness journeys with products we trust,” HoneyProjects CEO Jeffrey Miller said. “We’re excited to welcome the community and look forward to supporting Metuchen’s sustainable growth.”
Showcasing New Jersey’s Finest Independent Cannabis Brands
HoneyStash features a curated selection of New Jersey’s top independent craft cannabis brands, known for their small-batch, natural cultivation and meticulous quality control. These cultivators—available in only a limited number of stores statewide—prioritize living soil, hand-packaging and rigorous standards for exceptional quality.
Highlighted brands include:
- Brighterside Farms
- EV Family Farms
- Neptune’s Garden
- Bass River Buds
- Jerzey Grown
- Hillview Farms
- Sun Extractions
- Onyx
- Niche
- Garden Greens
- Veda Warrior
- Miss Grass
HoneyStash is the only dispensary in New Jersey to carry all these craft brands under one roof, ensuring access to the state’s most exclusive, high-quality products.
A Cultural Hub in Metuchen’s Artsy, Destination Downtown
HoneyStash, Metuchen’s only dispensary amid Edison’s cannabis ban, is uniquely positioned in the heart of a vibrant arts community. Its prime location—steps from the New Jersey Transit Metuchen train station and across from the Middlesex County Greenway—offers easy access for commuters and locals, while serving as a community cannabis education center promoting wellness and expertise.
As a member of the Metuchen Downtown Alliance, HoneyStash aligns with the borough’s reputation as an art and wellness hub, complementing nearby landmarks and area destinations.
