Malibu, CA Beginning at 10 a.m. on April 20, 99 High Tide, a cannabis dispensary at 22775 Pacific Coast Highway in Malibu, will host The Emerald Outpost, a first of its kind in-store experience from the award-winning Emerald Exchange. The Emerald Outpost will showcase small-batch, sungrown and family-farmed craft cannabis brands and products from California’s world-famous Emerald Triangle now available for purchase at the dispensary, and will be staffed by an Outpost Ambassador to provide customer education on the quality and value of Northern California craft cannabis.
“We know that the conscious community of Malibu appreciates products from environmentally and socially responsible producers, and we can’t wait for them to see the highly curated offerings that will now be available from small family farms thanks to this unique partnership with our great friends at 99 High Tide,” said Michael Katz, co-founder of the Emerald Exchange. Co-founder Justin Calvino agreed, saying “It’s very exciting to be bringing the Emerald Exchange experience back to Malibu through the Emerald Outpost and our family of brands.”
Actress, activist and 99 High Tide CEO, Yvonne DeLaRosa Green, said, "Since our participation in the Emerald Exchange here in Malibu we have wanted to share the stories of all of the amazing Emerald Triangle farmers and their craft products with our Malibu clientele." She continued, "Malibu has always been a community of craft cannabis growing and we share the love of outdoor sungrown products with our Northern brethren."
Producer, Surfer and 99 High Tide COO Sam Boyer shared, "It’s more important than ever to support the artisanal farmers. We are at great risk of losing these high quality, one of a kind strains and farmers to big industrial corporate grows. We stand in solidarity with the original cannabis growers of California. We are excited to be a portal to the Emerald Triangle experience with Emerald Exchange and the Emerald Outpost."
Participating cannabis brands from the Emerald Triangle include Arcanna Flowers, Barrett Farms, Casa Humboldt, Native Humboldt Farms, Mendo Cannabis Company, Pacific Cultivation, Redwood Remedies, Silver Dragon Farms, Space Gems, Talking Trees Farms and Sunrise Mountain Farms. Also included will be high-end, secure cannabis storage and travel cases from accessories creator Rob Rodney.
To kick off this exciting chapter there will be a 4/20 Anniversary Extravaganza Sale and Emerald Outpost launch at 99 High Tide on April 20 which will include holiday discounts and the ability to meet and speak with some of the farmers whose products will now be available through the Emerald Outpost.
