Business Issues/Benchmarks: Page 71

Michigan’s Medical Market Prognosis

The state’s Cannabis Regulatory Agency continued to report major monthly decreases in active patients and approved caregivers in 2022.

8 Cannabis Marketing Trends to Look For in 2023

Whether your business is rethinking its marketing strategy for 2023 or looking for new opportunities, here are eight cannabis marketing trends that Laurie Parfitt, CEO of LKP Consulting, anticipates will light up in the new year.

In 2022, Outdoor Cannabis and Hemp Growers Braced for and Encountered Climate Change Effects

Severe weather events, such as drought, wildfires, heat waves and hurricanes have impacted cannabis production and motivated employee health and safety protocols.

Year-Over-Year Cannabis Sales Shrink for First Time in 5 States

California, Colorado, Nevada, Oregon and Washington faced unprecedented cannabis retail trends in 2022; Michigan is now the nation’s second largest market.

The Highest Return

To build a viable business and attract the best investments, start by asking the right questions.

John Hammond, CEO, AirGreen, Inc.

Early investments in energy efficiency and sustainability will create a durable, competitive advantage.

2 Tips for Optimizing Extraction and Product Creation

Ideas to improve efficiency, save money and reduce human error.

Michael Newland, Director of Agriculture Business Development, PERC

Propane addresses key challenges for cannabis growers.

Detroit Announces the Winners of the City’s First 33 Adult-Use Cannabis Dispensary Licenses

The retail licenses were awarded Dec. 22 under Detroit’s revised adult-use cannabis ordinance.

2023 Industry Outlook: Q&A With BDSA’s CEO Roy Bingham

Bingham shares the company’s predictions on where the cannabis industry will head in 2023 based on findings from its fall 2022 cannabis market forecast report.

2022 Recap: Top Cannabis Marketing Trends That Emerged

Laurie Parfitt, CEO of LKP Impact Consulting, dives into top cannabis trends that emerged this year and what opportunities they provide for businesses.

Multistate Cannabis Delivery Company Doobie Launches Delivery Service in San Francisco

Doobie has partnered with Posh Green Dispensary, which was founded by cannabis trailblazer Reese Benton.

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