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LOS ANGELES (AP) — Marijuana shoppers are going to be getting a message from California regulators: Go legal.
Aiming to slow illegal cannabis sales that are undercutting the nation's largest licensed market, California is kicking off a public information campaign—Get #weedwise—that encourages consumers to verify that their purchases are tested and legal.
Ads will be hitting social media sites and billboards promoting a state website where shoppers can quickly check if a shop is licensed—CApotcheck.com.
