Cannabis Advertising: Page 2

California Governor Vetoes Cannabis Advertising, Marketing Bill

The legislation, Assembly Bill 1207, would have crippled much of the state’s licensed cannabis industry through restrictive branding, packaging and labeling.

‘Every Brand Is Up in Arms About This’: Industry Stakeholders Weigh in on California Bill Restricting Cannabis Advertising, Packaging

Growers and brands fear that if signed into law, Assembly Bill 1207 will make it even more difficult for them to exist in an already tumultuous market.

Cresco Labs Launches First-Ever Cannabis Advertisements on Spotify

The company began advertising its national retail brand, Sunnyside, on the world’s most popular audio streaming subscription service.

UPDATED: Rhode Island Governor Signs Bill to Allow Cannabis Dispensaries to Advertise on Billboards

Gov. Daniel McKee signed the legislation into law June 19, after the state’s General Assembly passed the measure allowing the state’s licensed dispensaries to advertise products outdoors.

Trulieve Claims to Be First Cannabis Company to Launch Advertising Campaigns on Twitter

The Florida-based operator’s social media campaigns include a presence in its multistate footprint.

8 Cannabis Marketing Trends to Look For in 2023

Whether your business is rethinking its marketing strategy for 2023 or looking for new opportunities, here are eight cannabis marketing trends that Laurie Parfitt, CEO of LKP Consulting, anticipates will light up in the new year.

2022 Recap: Top Cannabis Marketing Trends That Emerged

Laurie Parfitt, CEO of LKP Impact Consulting, dives into top cannabis trends that emerged this year and what opportunities they provide for businesses.

Broadcasters Might Finally Be Able to Advertise Cannabis, But Will They Want To?

While Congress is considering a provision that would open up TV and radio advertising for cannabis companies, it’s likely just the start of a much longer discussion on how industry ads should be regulated.

US Senator Files Bill to Allow Cannabis TV, Radio Ads

The SAFE Advertising Act would protect radio and television stations that choose to provide advertising services to cannabis-related businesses.

New York Cannabis Board Approves Packaging, Marketing, Testing Regulations; 16 More Cultivation Licenses Issued

The approved regulations are the first for the broader adult-use market in the state.

Connecticut Senate Passes Cannabis Advertising, Gifting, Zoning Bill, Sending It to Governor

House Bill 5329 would tighten restrictions on gifting and advertising and loosen zoning provisions.

How We Launched a Dispensary

10 tips and lessons learned from vertically integrating with a retail operation.

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