Northampton, Massachusetts – Sept. 29, 2022 – PRESS RELEASE – The Source+, an award-winning cannabis company with five dispensaries across Nevada and Northampton, Mass., has announced Brett Sprau as its director of Massachusetts. In this role, Sprau brings nearly a decade of cannabis industry experience to bring the company’s first East Coast dispensary to life.
“We are very fortunate to welcome Brett as our director and for his leadership in expanding our footprint to Massachusetts,” said CEO of The Source+, Steve Haffer. “His dedication to innovative ideas in the cannabis industry is unprecedented and we are confident that he will be a driving force in the company’s future.”
Sprau joined The Source+ in 2018, having established himself as an entrepreneur and leader in cannabis throughout Colorado, Pennsylvania and Massachusetts. Sprau founded the first wholesale cannabis cultivation center in Southern Colorado, Colorado Leaf, in 2014; and designed one of the most popular turn-key cannabis greenhouse models in the world, now sold as the Nexus 420 hybrid greenhouse. Sprau has been recognized by numerous cannabis publications, including Marijuana Venture Magazine, for his knowledge and experience with greenhouse growing and LED fixtures.
“I am thankful to join this incredible team at The Source+, helping the company to further expand its East Coast footprint,” said Sprau. “The Source+ is committed to providing top-quality cannabis products in an inclusive atmosphere for its customers and I’m thrilled to help bring these to the Western Massachusetts market at accessible prices.”
In addition to overseeing operations and his vital insights in bringing the company’s first East Coast dispensary to life, Sprau is responsible for executing marketing plans, placing orders, setting prices and monitoring sales analytics. He also oversees all legal and compliance components for The Source+ in Massachusetts, as well as supporting community outreach initiatives. Sprau holds a bachelor’s degree in marketing and management from Pennsylvania State University and a juris doctorate from the Widener University School of Law, with a certificate of focus in business. He is committed to making The Source+ a market leader with brand recognition throughout the East Coast.
The Source+ Northampton is open from noon to 7 p.m. Sunday through Thursday and from noon to 9 p.m. on Fridays and Saturdays. More information is available by calling The Source+ at 413-842-4000, as well as on the website and on Instagram.