Segra International Appoints Jerry Kieran as Executive Chairman

In this role, Kieran will contribute his expertise in the areas of business development, strategic pricing and go-to-market strategies.

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April 9, 2019

VANCOUVER, British Columbia, April 09, 2019 (GLOBE NEWSWIRE) -- PRESS RELEASE -- Segra International Corp., an agriculture technology company, has announced that it has appointed Jerry Kieran to the position of executive chairman. In this role, Kieran will contribute his expertise in the areas of business development, strategic pricing and go-to-market strategies to bolster Segra’s position in the rapidly evolving global cannabis market.

“Jerry is a well-established thought leader and innovator in the cannabis space. It’s no surprise he has an intimate understanding of the value presented by our plant tissue culture technology,” stated Segra CEO Todd McMurray. “He shares our vision for accelerating the industry’s progress toward providing licensed producers with pathogen-free cannabis plantlets. His proven ability and focus on augmenting financial performance and mitigating risk for all stakeholders across the cannabis ecosystem made him the clear choice as Segra’s executive chairman.”

Kieran adds more than two decades of business development and horticulture experience to the Segra team. As the former chief business development officer for Fluence Bioengineering, a global leader in horticultural lighting solutions, he was responsible for creating and executing the business strategies that fueled Fluence’s rapid growth. In 2018, Fluence was acquired by German lighting technology group Osram Licht AG.

“It’s been a privilege to partner with so many professionals across the commercial agriculture and cannabis industry, and my sincere pleasure to help accelerate the convergence between these two industries,” said Kieran. “My journey continues with Segra and their many genetics partners as the cannabis industry shifts toward scale production and naturally embraces tissue culture. The benefits of tissue culture for the cannabis industry far outweigh those derived from widespread use within traditional commercial agriculture, and it is my pleasure to lend my talents to the incredible team at Segra, as we collaboratively explore the next frontier of optimized cultivation with our partners in cannabis."