[Press Release] LAS VEGAS—With cannabis use among accomplished women going from solitary to social, AnnaBís (www.annabisstyle.com) the first luxury brand offering luxurious accessories with Odor-Loc Tehcnology for women with cannabis has announced its launch.
In preparation for the 2015 gift-giving season, AnnaBís accessories will be particularly appealing to women who have been prescribed medical marijuana in any of the 23 states where it is legal, or in the five markets where it is recreationally legal - Alaska, Colorado, Oregon and Washington and D.C.
“We created AnnaBís when we saw that women are a largely unrecognized and underserved market in the budding legal cannabis industry,” remarked Ann Shuch. “Accomplished women are the least served of all the segments.”
AnnaBís products target the 21 million women in the U.S. who are over 18 years of age, have tried cannabis, and earn more than $75,000 per year. The handbags and cases help marijuana users keep their medicine safe, secure, aroma-controlled and separate in their handbag or purse.
“The days of shaming women over legal cannabis use are over,” said Jeanine Moss. “As we step out of the shadows we need products that meet our functional, emotional and social needs. Women want high quality products with great design and aroma-control, to stay organized and to be in control of our privacy. And privacy extends well beyond cannabis. One woman uses our Chelsea Cross-body bag so her husband doesn’t find out she smokes cigarettes.”
According to the Pew Research Center, 49% of Americans say they have tried marijuana, 12% in the past year. 53% of Americans say the drug should be made legal, and 69% believe alcohol is more harmful to a person’s health than marijuana. Between 2010-2013National support for legalization rose 11 points.
AnnaBís offers accessories in three styles and fine leather treatments, lined in purple logo jacquard with interior pockets, custom hardware and a myriad of details to keep aromas contained:
• The Chelsea Cross-body offers a secret aroma-controlled lower compartment
• The Melissa Multicase fits in a handbag to carry multiple tools, medicines and accessories
• The Whoopee Vape Case is the only aroma-controlling vape case
AnnaBis LLC produces the first and only line of stylish, discreet and aroma-controlling luxury accessories for sophisticated women. AnnaBís believes that cannabis provide a beneficial component to a healthy lifestyle and that people should not be stigmatized or made to feel like criminals because of their legal use of the cannabis plant. By joining together with groups like Women Grow and the Cannabis Industry Association, AnnaBís expects to help propel a responsible, legal cannabis culture.